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Forrest Media – Xpressway

Video production for a new giant advertising screen in Glasgow

 

Project Description

This stunning two sided digital advertising display is located on one of Glasgow’s busiest dual carriageways. To capture the scale, traffic and impact of the adverts we shot a series of time-lapse sequences at dusk along with traditional video footage.

We also filmed a drive by with a specialised gimbal that allowed full control and stabilisation of the camera from within the moving vehicle. In post production a number of sales statistics have been added with dynamic graphics and special FX resulting in a fast paced and engaging film.

Forrest Media use these videos to show potential advertisers the unique benefits of their premium digital screens. This is particularly useful for London based agencies who can’t travel to Glasgow to view the screens in person.

Project Detail

CLIENT: Forrest Media
CREATIVE DIRECTOR: Ian Palmer
DOP: Paul Russell
LOCATION: Glasgow
MUSIC: Light Fantastic



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