BRIEF
North Ayrshire Leisure wanted a complete rebrand and briefed us to produce an exciting new identity to attract new customers and showcase the quality of the leisure facilities.
SOLUTION
We suggested the new brand name of K:A Leisure to give the service a more exciting and youthful image. The logo was constructed using the trustworthy, clean colours of grey and red with a playful circular logo and solid, but fine typeface for the ‘leisure’.
RESULTS
The result was a complete overhaul of a rigid leisure facility into a youthful, bright new image attracting wider audiences and showcasing their unique leisure offering.
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