Glasgow Credit Union newsletter
BRIEF
Glasgow Union asked TMC to develop a customer newsletter that they could send out to their member database. The newsletter needed to be fresh, informative and easy to read. It would become a regular mailing with 3 produced each year in line with key promotional activities.
SOLUTION
The GCU newsletter is a careful balance of good design, strong copy and useful information. TMC have developed a very particular house style for the newsletter that runs consistently through all of the GCU’s marketing materials.
RESULTS
Glasgow Credit Union send the newsletter out up to three times each year and receive a continually good response to the promotional information it contains. Indeed, GCU are now recognised as one of the UKs most successful credit unions and TMC are delighted to play a part in that.
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