BRIEF
Corum Property are renowned in Scotland for being a vendor of exquisite, distinctive properties. Corum wanted to reflect this in their marketing material, creating a property brochure that, like the company, offered their clients something extra.
SOLUTION
We suggested the ‘customer magazine’ route of a property brochure combined with related articles about lifestyle, travel, style, fashion and home interiors. The Vita Magazine is designed to reflect the contemporary branding of the company and features only the most intriguing articles.
RESULTS
Vita Magazine is now a well-known magazine distributed in venues throughout the country, from Gleneagles to Jelly Hill Café. The magazine not only reinforces the standard of the property on the Corum books, but also entices the target audience with articles specifically written and researched with them in mind.
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