BRIEF
We were briefed to create a new corporate identity for a new childcare service providing home based childcare, .
SOLUTION
We wanted to emphasise the benefits of the service in the logo and underline the home based aspect of the service. We used the playful, symbolic colours of blue and pink for the typeface and introduced a simple, house image to the logo to convey the benefits of the service at a glance.
RESULTS
The result was a clear and attention-grabbing logo, encompassing the complete service within the logo, therefore encouraging prospects to look further and find out more about .
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