Business Gateway Marketing Masterclass – 3rd April 2006
One of the subjects most small to medium size enterprises (SME's) are keen to learn more about is marketing. Although many business owners do practice marketing in some form or another they still see the subject as a bit of a mystery, and have difficulty in defining it. The Marketing Café were recently asked by the Business Gateway in Lanarkshire to deliver a 3 hour Masterclass on the subject of marketing and how to develop a structured marketing approach. The class was presented on Monday 3rd April 2006 to a range of high growth businesses in the area.